Mobile Tech RX
evamped Mobile Tech RX’s digital strategy—boosted lead gen, cut churn, overhauled email cadences, and sharpened brand positioning to solidify its spot as a SaaS leader in auto recon.
Services
Strategic
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Lifecycle Marketing
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Digital Ads
Year
2024
Client
Mobile Tech RX
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Description
Mobile Tech RX is a standout in Repair OnDemand’s house of brands, leading the SaaS space for auto recon pros to scale and streamline their businesses. As Director of Marketing at Repair OnDemand, I took the reins on all things digital—crafting a strategy that not only drove leads but tackled churn head-on. From overhauling email and lifecycle cadences (think personalized journeys that actually resonate) to running high-performing digital ad campaigns, I made sure every touchpoint was a lead-generating machine. On top of that, I revamped the brand strategy to sharpen Mobile Tech RX’s position as an industry leader. Bottom line: we didn’t just market; we delivered results that stuck.
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